This topic was one of the most impactful course, blog post and YouTube video. You need to be clear on your perfect potential client.

You have to dig deep.

How knowing your perfect potential client helps in advertising.

How knowing your perfect potential client helps in your funnel.

Getting this right will make sure you attract the right people and repel the wrong people.

Where to Find Us:

Download Traci's 3 Pillar Checklist

Follow Traci on Instagram

Follow Dawn's New 6-Figure Sales Funnels Podcast

Follow Dawn on Instagram

Welcome back to our Reunion Show!

We've been MIA from the podcast universe for the past 3 years and decided to do a special 10-episode reunion.

What's Been Happening:

For the past few years, we've been in parallel businesses but with two different approaches. We always knew we had two different approaches.

What to Expect This Season:

We sat down and brainstormed what do we each do that intersects and how can we bring these 3 years of expertise to you over the next few weeks?

We have two totally different perspectives. We will be doing 1 show a week for the next 10 weeks.

Upcoming Episode Topics:

• Content Strategy
• Perfect Potential Clients
• Killer Offer
• Navigating the Customer Journey
• List Building & Email Marketing
• Authentic Marketing to the Masses
• Getting Personal
• Scaling Up
• Wrapping it All Up

If you're a new listener, welcome. If you're a longtime listener, we're sending so much big love to you!

Where to Find Us

Download Traci's 3 Pillar Checklist

Follow Traci on Instagram

Follow Dawn's New 6-Figure Sales Funnels Podcast

Follow Dawn on Instagram

Of all the different marketing strategies you can use for your business, email marketing is far and away the most profitable.

In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some very common mistakes marketers make with email marketing so you can either stop doing them or avoid this together!

Also, Happy Hour Marketing needs your help!

Take 3 minutes and fill out our survey to help make sure the type of content we create for you going forward will help you get crazy awesome results in your business!

http://HappyHourHangouts.com/survey516

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Have you joined our Facebook community yet?

The Happy Hour Marketing #GameChangers are waiting for you!

Click the link in our bio! 👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
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In part 2 of Creating a content marketing strategy for your business, Dawn & Traci walk you through more questions you'll want to be asking yourself as you create a content strategy.

Whether you're a coach, consultant, speaker, author, small business owner, marketing director, or more, you won't want to miss this valuable continuation.

Oh, and the ladies have a little extra fun this week that might make you LOL!

Also, Happy Hour Marketing needs your help!

Take 3 minutes and fill out our survey to help make sure the type of content we create for you going forward will help you get crazy awesome results in your business!

http://HappyHourHangouts.com/survey516

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Have you joined our Facebook community yet?

The Happy Hour Marketing #GameChangers are waiting for you!

Click the link in our bio!
👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️

In part one of a two part series, Dawn & Traci walk you through some critical questions to ask yourself when coming up with a content marketing strategy.

Creating valuable content is more important than ever and the girls at the Social Media Marketing Happy Hour are bringing you the goods on creating that strategy.

Grab a pen and paper because you'll definitely want to take notes!

Also, Happy Hour Marketing needs your help! 

Take 3 minutes and fill out our survey to help make sure the type of content we create for you going forward will help you get crazy awesome results in your business! 

 http://HappyHourHangouts.com/survey516

⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️
Have you joined our Facebook community yet?

The Happy Hour Marketing #GameChangers are waiting for you!

Click the link in our bio!

👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️

A 'kiss of death' in marketing is having content that leads to a dead end.

In this episode of the Social Media Marketing Happy Hour, Dawn and Traci discuss the 3 places you can be intentional about leading your audience in your content marketing.

The three places are:  consuming more content, joining your email list, and buying something.

Discover how you can implement all or one of these steps into each piece of valuable content that you create.

Episode resources: http://HappyHourHangouts.com/resources

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Have you joined our Facebook community yet?

The Happy Hour Marketing #GameChangers are waiting for you!

Click the link in our bio!

👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️

Having a website is a necessity for any business, and you'd think all businesses have them, right?

Well, maybe.

Some have them, some have a version of a website that doesn't allow optimization for digital marketing, and some don't have them at all!

In this episode of the Social Media Marketing Happy Hour, Dawn and Traci discuss why you want to have your own website, the specific things that having a website you can control can do for you marketing, and they also share some resources to help you get a website up and running.

http://HappyHourHangouts.com/resources
 

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Have you joined our Facebook community yet?

The Happy Hour Marketing #GameChangers are waiting for you!

Click the link in our bio!

👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️

Using social for marketing your business can be wildly lucrative if done right.

Too many businesses just launch into social without a solid strategy and that can cause frustration and limit results.

In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share the 4 components you must have in place in order to have a solid social strategy.

Grab a pen & paper and be ready to take notes on this episode...you'll want to be sure you're hitting all 4 components in your business.

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Have you joined our Facebook community yet?

The Happy Hour Marketing #GameChangers are waiting for you!

Click the link in our bio!

👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️

There are three components you must take into consideration when going for that sweet spot in your marketing.

In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss the 3 critical components to hit the sweet spot, owned marketing, earned marketing & paid marketing.

If you want to start firing on all cylinders with your marketing this year, then you definitely don't want to miss this show!

If you feel like you've been missing that sweet spot and need some help, apply for a free marketing diagnostic session with Dawn or Traci at http://HappyHourHangouts.com/coaching

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Have you joined our Facebook community yet?

The Happy Hour Marketing #GameChangers are waiting for you!

Click the link in our bio!

👉 Join us at http://HappyHourHangouts.com/fbgroup 👈
⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️⭐️