What do you do when you've gone through the efforts to discover who your avatar is, just to realize that they either don't want pay for or don't value your services?  In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss what to do in that case and why sometimes its more important to change your audience then change your act!  

Episode resources:  http://HappyHourHangouts.com/innercircle

In this edition of the Social Media Marketing Happy Hour, Dawn & Traci share some of the things going on with Happy Hour Marketing.  Dawn is in a new studio and just got back from Ontraport certification.  It's time to expand your horizons and look up for new opportunities for your business!

To learn more about Ontraport visit http://HappyHourHangouts.com/ontraport or to find out how to hire Dawn or Traci or both email us at info@happyhourhangouts.com

Dawn recently shared an article in the Social Media Marketing Happy Hour Inner Circle and it caused a bit of an uproar. In the article, a women interviewed said Facebook is out, and Instagram is in.

Don't miss this episode as Dawn & Traci discuss whether they believe this to be true or not and how it can impact your business.

Article mentioned in episode:  Facebook is out, Instagram is in when it comes to building a business, says Showpo chief

Episode Resources:  The Social Media Marketing Happy Hour Inner Circle

Did you see the viral video from a week ago with the flamboyant green haired man? You know the one...#PieceofABurger.

In this episode of the Social Media Marketing Happy Hour Podcast, Dawn and Traci laugh uncontrollably and share how brands who engage in "Social Listening" really win in our current culture of social media.  

Resources mentioned in this episode:  Happy Hour Inner Circle

We've dedicated the month of June to Instagram, yet we almost completely ignored this hot platform.

In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how spammers almost kept them away, but why they're not going to ignore IG and why you may want to consider not ignoring it either!

Episode resources:  Happy Hour Inner Circle Mastermind

How can you sell products and services to your prospects without feeling icky and manipulative? Who wants to be a "boiler room" kinda sales person anyway?

In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can put the needs of your prospects first and increase your results by focusing on them and not you!

Episode resources:  The Social Media Marketing Happy Hour InnerCircle

When should you start building your email list? What if you don't have anything to sell?

In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listener, Emily, about her question with a business she and her husband plan to launch this fall!

Even if you have an existing business and a list, you'll want to check out this episode as the girls share their email marketing secret weapon!

Episode resources:  Autoresponder Madness

Our clients have been asking us to focus on Instagram, and so for the month of June, that's our focus. Just as we roll out our tips and strategies for growing a vibrant brand on Instagram, IG announces that they're going to be rolling out ads to all advertisers in their Photo Feed! If you've been a fan of FB ads, you're going to love this episode of the Social Media Marketing Happy Hour!

If you are just getting started in business, marketing online can be pretty overwhelming. Where do you start? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci answer a listeners question about where to begin when marketing your business.  

No matter how much you may know about a topic, there is always room to learn more. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a story of a recent experience that really brought this home, and by being open to learn, has made a huge impact in business results.