We've got another listener question for #AskHappyHour...How do you establish authority & credibility when you have to start from zero?" In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some tips on how to gain that credibility and authority fast!  

Instagram has been a hot social media network for a while now, and if you're not there already, it's probably time to join the party. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you some key tips to get your Instagram Brand off the ground fast! 

You've seen the articles, with the scary headlines about "marketing myths" and then you read it, only to find out that all you've been doing is no longer effective! Well, in this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you how to take that kind of information and make it work for you. Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF

Are we the only one who feels like we have Facebook marketing whiplash? In 2014, images were getting the most traction in the Facebook newsfeed and they were all the rage for marketers. Now, a new report shows that images are getting the lowest reach in the newsfeed! What's a marketer to do? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you should handle this and any future changes in FB marketing effectiveness! Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF  

Have you ever thought about why you named your social media profiles the way you did? Are you using your company's name or you own name? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci specifically address how to name or NOT name your profiles, especially if you are in Network Marketing, Direct Sales, or MLM. If you're not in those business models but you know someone who is, then share this episode with them!! Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF

Twitter chats....we've talked about them before. What if you're not ready to host a Twitter chat ? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share with you how to participate, find & engage in other people's Twitter Chats. It's a fun & interactive way to grow a targeted following on our favorite platform! Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF

In this edition of the Social Media Marketing Happy Hour, #AskHappyHour, Dawn & Traci answer the question of a listener who asks, "What do you do with friends who aren't your avatar, and are trying to be 'helpful' on your Social Media pages, but are actually hurting your social media efforts? Don't forget to register for our upcoming webinar on Feb 26th: "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://goo.gl/4IPFmF

With all the changes to Google search over the years, it's harder and harder to be found on the front page of Google. Social signals are becoming more important, and now Google has struck a deal with Twitter! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share the exciting news and speculate on what to expect with Tweets showing up in Google search! Don't forget to register for our upcoming webinar "How to Generate 5 to 10 Ultra-Targeted Leads Daily on Autopilot With Twitter" http://happyhourhangouts.com/webinar

We get asked all the time how we come up with content for a 7 day a week show, for social media, for our emails, and more. Want to know our secret? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how they use "Mindmapping" to never run out of ideas and content for marketing.

In this edition of the Social Media Marketing Happy Hour #AskHappyHour, Dawn & Traci answer a listeners question about whether they are too young for business and if people will take them seriously or not. If you think you're too young, or too old, you'll want to listen to today's episode for sure!

A few weeks back we shared a tool that we love called "If This, Then That" or IFTTT. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how an IFTTT "recipe" can help you increase your engagement with your followers on Twitter!

Have you heard the saying "you don't get if you don't ask?" In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss calls to action, how to use them, and how they will dramatically impact your business success.

Often we see people leading with their lowest priced product or service to get people to "sign up" or to buy. But are you really setting yourself & your clients up for success with that approach? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss some things they've seen in their own business and share what they've found.  

Twitter is one of our favorite social media platforms and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some new updates on Twitter. Learn about group direct messaging and Twitter video!  

 In this episode of #AskHappyHour, a Twitter follower asks Dawn & Traci how they should be handle their company expanding into international markets. If you would like to submit a question to be answered in future Social Media Marketing Happy Hour Podcasts, you can tweet #AskHappyHour or email us at info@happyhourhangouts.com

Learning to market online can be a bit overwhelming, and sometimes it seems like you have more questions then you do answers. Multiply this if you are leading a team. Not only do you have questions, but so do they, and they're all asking you? What do you do? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a philosophy that will make life much easier for you! Learn to use Google & YouTube like they're your very best friends!

Content is still king when marketing online. The great thing is that you don't have to be the one who creates all of the content that you share. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can leverage your own content as well as other peoples content to grow your audience and get more leads & sales for your business. If you want to see how the ladies teach this to their mastermind, go to http://HappyHourHangouts.com/Mastermind to join.

It's been two weeks since we started our Post Planner test, and in this episode of the Social Media Marketing Happy Hour, Dawn & Traci give you an update on how things are going. If you want to participate and try out Post Planner with us, go to http://HappyHourHangouts.com/postplanner

Everytime you create a piece of content for marketing your business, that becomes an asset. Every video, every blog post, every podcast, every image. In today's episode of the Social Media Marketing Podcast, Dawn & Traci talk about why you should take an inventory, or start an inventory of all your assets and how that can help you with future content marketing!  

There's a saying that ignorance on fire is better than knowledge on ice. That applies to today's podcast. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci discuss why you should be taking action, even if it's not perfect, rather than waiting for things to be perfect! Imperfect action trumps perfect inaction every time!

The Social Media Marketing Happy Podcast is sharing a great free tool in this weeks Weekend Marketing Minute. If you are overwhelmed by checking all of the different social media platforms to try and figure out how your efforts are working, then this is the episode you'll love. Dawn & Traci share a cool new free tool they recently starting using called SumAll.  

In this edition of the Social Media Marketing Happy Hour #AskHappyHour, Dawn & Traci answer a listeners question about how to turn Facebook fans into subscribers. If you are using social media and wanting to build an email subscriber list, then this episode is one you don't want to miss!

Right now videos on Facebook is hot, and even though we still believe YouTube is a great long term strategy for videos, there's some great ways you can capitalize on the hot trend of video on Facebook. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share a few ways you can take advantage of this trend and grow your following and your list!

Think it's hard to make money online? Well, it can be challenging for sure but it doesn't have to be hard. In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how one unknown person has made $4.9 million dollars making videos about toys, and what you can learn from this crazy success story to apply to your own business!

We've been saying for months that this is the year of email marketing and building your list. As you start to build a large email list, it can be really tempting to sell them any great opportunity that comes across your path. Should you? In this episode of the Social Media Marketing Happy Hour, Dawn & Traci give you advice on how to take good care of your list and not to fall into a trap that could seem like "bait and switch" to your subscribers!

Social Media is for more than just building your business. It's a great way to take care of your customers! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci talk about how you can use social media to take care of your customers and to head off any big, far reaching complaints!  

What happens when you get bad press and it's all over social media? Hopefully this never happens to you, and frankly, we hope it never happens to us! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share some tips on how to navigate "bad press" and how to keep moving ahead in your business!

It's Super Bowl Sunday, who are you rooting for? Traci is a die hard New England Patriots fan, so you know who she is rooting for! In this episode of the Social Media Marketing Happy Hour, Dawn & Traci share how you can enjoy the game, get in on the party and use Twitter to get more exposure during the big game!