Social Media Marketing Happy Hour Podcast

Navigating the customer journey is totally our jam! Not only do we lead you to the purchasing process, but we lead you through it.

We talked about:

Conversion Rates 

Tightening The Process 

Providing Relative Content

Having a Minimum 45-Day Follow-Up

The 5 Levels of Awareness 

Getting a CRM with Lead Scoring

Getting a Fresh Set of Eyes

 

Where to Find Us:

Download Traci's 3 Pillar Checklist

Follow Traci on Instagram

Follow Dawn's New 6-Figure Sales Funnels Podcast

Follow Dawn on Instagram

Direct download: Episode_5_-_Navigating_the_Customer_Journey.mp3
Category:general -- posted at: 1:00am EDT

This is the formula for getting people to want to give you their credit card. Until you get this right, you can have all the passion and love your people, but it won't work.

Your offer is everything!

We talked about:

Identify what is in your killer offer

Give Massive Social Proof 

Create an Extreme Value

Have Big Bonuses 

Have Urgency

Have a Done-For-You Component

Risk Reversal and Guarantees

 

Don't be afraid to have someone look at your offer. You can't read the label from inside the bottle. 

Have an FAQ. Use these in ads to target people that have seen your offer but didn't take it.

Where to Find Us:

Download Traci's 3 Pillar Checklist

Follow Traci on Instagram

Follow Dawn's New 6-Figure Sales Funnels Podcast

Follow Dawn on Instagram

Direct download: Episode_4_-_Creating_a_Killer_Offer.mp3
Category:general -- posted at: 2:49am EDT

This topic was one of the most impactful course, blog post and YouTube video. You need to be clear on your perfect potential client.

You have to dig deep.

How knowing your perfect potential client helps in advertising.

How knowing your perfect potential client helps in your funnel.

Getting this right will make sure you attract the right people and repel the wrong people.

 

Where to Find Us:

Download Traci's 3 Pillar Checklist

Follow Traci on Instagram

Follow Dawn's New 6-Figure Sales Funnels Podcast

Follow Dawn on Instagram

Direct download: Episode_3_-_Going_Deep_on_Your_Perfect_Potential_Client.mp3
Category:general -- posted at: 11:04am EDT

Content is important no matter what industry you’re in. You could be a pastor or a tarot card reader or an underwater basketweaving professional, you will still need content.

Regardless of who you are and what you’re doing, creating content is what positions you as an expert in your space.

We talked about:

The Importance of Being Congruent

How to Create a Congruent Content Strategy

Content Strategy Should Be As Many Pieces of Content As Necessary

 

Join us next week as we talk about finding your perfect client avatar. You want to listen in even if you know your avatar, but we dig so deep that you will learn something new. 

 

Where to Find Us:

Download Traci's 3 Pillar Checklist

 

Follow Traci on Instagram

 

Follow Dawn’s New 6-Figure Sales Funnels Podcast

 

Follow Dawn on Instagram
Direct download: Episode_2_-_Creating_a_content_strategy_that_converts.mp3
Category:general -- posted at: 1:00am EDT

Welcome back to our Reunion Show!

 

We've been MIA from the podcast universe for the past 3 years and decided to do a special 10-episode reunion.

What's Been Happening:

For the past few years, we've been in parallel businesses but with two different approaches. We always knew we had two different approaches.

What to Expect This Season:

We sat down and brainstormed what do we each do that intersects and how can we bring these 3 years of expertise to you over the next few weeks?

We have two totally different perspectives. We will be doing 1 show a week for the next 10 weeks.

Upcoming Episode Topics:

  • Content Strategy
  • Perfect Potential Clients
  • Killer Offer
  • Navigating the Customer Journey
  • List Building & Email Marketing
  • Authentic Marketing to the Masses
  • Getting Personal
  • Scaling Up
  • Wrapping it All Up

If you're a new listener, welcome. If you're a longtime listener, we're sending so much big love to you!

Where to Find Us

Download Traci's 3 Pillar Checklist

Follow Traci on Instagram

Follow Dawn's New 6-Figure Sales Funnels Podcast

Follow Dawn on Instagram

Direct download: Episode_1_-_Its_not_an_April_Fools_Joke...Were_Back.mp3
Category:general -- posted at: 1:00am EDT

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